This is absolute heresy.
This is absolute heresy.
My time at BrandLoyal was spent co-designing assets of a survey installation app alongside lead designer Brian Best and developer Dylan Hobbs. My main task was optimizing their opening screen, which would entice customers to complete their surveys. The process was summarized into three simple steps, each with an accompanying action.
Initial pitch and first draft.
Initial reveal of the final present particle, before colour grading. Particle was composited utilizing 11 individual layers in Adobe After Effects.
Final version was condensed to a side attribute on the main screen instead of a full screensaver.